Photographing a previous project of Kia's was an interesting experience as I hadn't seen the project before (apart from one small room downstairs to measure up some blinds). Usually Kia will do all the photography herself, as she knows the different elements of the design which she specifically wants to display in her portfolio. Although Kia's photographs are always great and show off the designs extremely well, we decided to let a professional photographer (friend) photograph this project firstly so he could add to his portfolio, but also to see how differently he would capture the space.
...think outside the box, on how best to light without it looking too artificial...
We only gave him a few pointers on things we would like, after he had done 'his thing' to make sure we had everything we needed. There were also a few challenges for him, for example photographing an all white room. This isn't easy as everything gets washed out, yet he managed to take a beautiful photo where shadow defines all the angles perfectly.
Things that Interior Designers look for:
- Detail - various textures, patterns, materials, lighting ect. that may go un-noticed to the untrained eye.
- Texture - make sure there is depth shown, so the images don't look bland and washed out.
- Light - both natural and artificial, especially if a feature has been made of this within the design.
- Truth to colour - theres nothing more annoying than something coming out a different tone to what was intended, we want a true image of the finial project.
- Proportion - this is always something hugely considered in the layout of a room so it is equally important that this is considered in the photography.
- Symmetry / Direction - things are designed to be viewed for certain directions and angles, there is no point photographing from a position no one would view the room from.
The Aim is always simple, to create the best images to show off them design and plan of the room(s). Also it's good to paint a picture (or tell a story) to the viewer, so they can see and follow the flow of the layout of the property
Things that a photographer looks for - as specified by Aaron Charlton from AJ Charlton Photography:
- Light - namely nature light, I look at where the windows are and how best to utilise them as a light source.
- Space - sounds strange but how the room is spaced out often helps give a good flow.
- Details - the key features in a room (or rooms), such as a walk in wardrobe. These subtleties help give a sense of a path, and help the viewer imagine exploring the property..
- Negative Space - the trick is not to fill the shot(s) with everything; space is your friend... You can deliberately leave negative space in an image to show off the space of the room.
Although Aaron picked up on the majority of things that an interior designer would wish for, the last point of negative space would need to be used carefully. An interior designer would consider the space that they had available and comprise the layout to put it in proportion or balance the area nicely. This needs to be portrayed in the portfolio as you would want someone to walk into the project and not feel deceived as such.
Another point that Aaron highlighted, was the preference of natural light. Although artificial light can be used incredibly well within an interior space, this is often very difficult for a photographer to capture realistically as the settings needed for the camera can involve long shutter speeds, which requires an extremely still camera, and a lot of test shots! This is why often photographers will completely avoid artificial light if it is possible, although Aaron said that he likes to 'think outside the box, on how best to light with it looking too artificial.'
Thank you to Aaron Charlton for his input and beautiful photography.
His website: AJ Charlton Photography